Free Email Syntax Verification – What is the Difference Between Validation and Verification?
Free email syntax verification is a critical component of every email marketing strategy. This process ensures that the email addresses you collect on your website and through sign-up forms are valid and capable of receiving emails. Without it, you’d risk wasting precious time and resources on campaigns that will never reach their intended recipients.
The key difference between email validation and verification is that verification goes beyond syntax checks, focusing on the existence of an email address outside of its format. It involves checking the email domain, pinging the server and simulating the sending of an email to determine whether an address is able to receive messages.
How to Use Free Email Syntax Verification for Error-Free Emails
Email addresses are not always entered correctly, resulting in syntax errors like missing @ symbols, incorrectly placed dots or invalid characters. An effective email syntax check should be able to identify these errors and flag them for you to review. It should also verify the email address’s domain to ensure that it is registered and active, weeding out expired or abandoned accounts.
An in-depth email verification solution should be able to verify the integrity of an email address using multiple techniques, including pinging the email server, performing a DNS lookup, and running SMTP diagnostic commands on the mailbox. It should also check for spam-traps, catch-alls, and disposable email addresses. These methods should be combined to give you a comprehensive picture of the health and deliverability of your list, helping you to improve your marketing results.